Richard Bland: Rhinos, hats and a share of the U.S. Open lead

SAN DIEGO — He dislikes three-putts and animal cruelty, which probably is enough to make us both appreciate and embrace Richard Bland — who certainly is nothing like his last name.

Bland was 0-for-447 on the European Tour before winning a month ago. And — oh yeah — on Friday, Bland tied Russell Henley for the second-round lead of the 2021 U.S. Open golf tournament at Torrey Pines.

If you haven’t heard of Bland, that’s as much your fault as his, although admittedly neither the name nor the game — as the consultants would say — moves the needle.

But not everyone out there is Tiger Woods or Phil Mickelson. Or even Brooks Koepka. Truth be told, in his own persistent way, Bland is more fascinating than Tiger or Phil.

Think they would have stayed at the same grind 20 years, even at times dropping to the secondary Challenge Tour, without ever getting a commercial hat deal, much less a victory?

Asked why he kept at it, Bland, an Englishman, said, “Golf is all I know. When times got tough — I lost my (Euro Tour) card two or three times — I think, ‘What am I going to do, get an office job? I’m not that intelligent.’”

But he is persistent.

“I’ve been someone who can put his head down and work hard,” he said. “I’ve always had the game to compete on the European Tour at the highest level.”

Finally in May, at age 48, he won the British Masters and received congratulations from virtually dozens of other golfers, including Mickelson, who about the same time became at 50 the oldest ever to win a major.

Bland shot 4-under-par 67 Friday at Torrey for a 36-hole score of 137, equaling Henley at five under par.

“I was coming off a couple of good results, a win and a third in Europe,” said Bland about his play. “I was feeling good about my game. I’ve been driving the ball well for five or six weeks now, which is the cornerstone if you’re going to put up a fight for the U.S. Open.”

Bland’s driver head cover carries the label “Birdies for Rhinos,” promoting a charity involving some 20 members of the Euro Tour that donates money to battle rhino poachers in Africa.

“Animals are sort of quite close to my heart,” he said, repeating his mantra, “Two things I can’t stand are three-putting and animal cruelty. I just thought, an animal on my head cover. Why not a rhino?”

Why not a golf hat that advertises Ping or Titleist or Spalding? Bland’s hat says “Wisley,” which is the club outside London that he represents.

“I don’t have that kind of a hat deal,” said Bland. The kind he means would be comparable to the $2 million that Mickelson earns for wearing a hat that says KPMG on the front. After all, TV always shows a player’s head and face.

“I kind of said to the club (Wisley) it would be quite nice if I wore the hat, and they gave sort of like 10 hats to come here with, so yeah, it’s just a reminder of back home.”

If you want one, you’ll either have to stop by Wisley, which is in Surrey, or catch Bland after he finishes a round.

You would figure that Bland, going years without a win in Europe, is not going to get one in the U.S., much less the U.S. Open. Yet, these are strange days in sports.

“When I saw this place on Monday,” Bland said of Torrey Pines, “it kind of set up to my eye. There’s not too many sort of doglegs; It’s all just there straight in front of you, and that’s the kind of course I like.”

 A guy who tries to save animals, who brings 10 hats from his club and can share the lead halfway in the Open — that’s the kind of golfer we like.